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Privacy policy & terms of use

Effective September 1, 2026. This page explains what we collect, why, and the terms that govern use of this site.

Privacy policy

breakpoint strategies, llc

breakpoint strategies, LLC ("breakpoint", "we", "us") respects your privacy. This policy covers the information collected through breakpointstrat.com, including the retail readiness score tool, and how we handle it.

Entity
BreakPoint Strategies, LLC
312 W 2nd Street, #2847
Casper, WY 82601
01 — Information we collect

What you give us, and what we observe

Retail readiness score. When you complete the score tool, we collect your answers, the resulting score, and any name, email or company you provide to receive your results.

Site analytics and session recording. We use HubSpot tracking to collect standard usage data: pages viewed, referral source, device and browser type, and approximate location by IP. We also use Microsoft Clarity to record how visitors use the site — session replays of clicks, scrolling, and mouse movement, and aggregated heatmaps — so we can understand and improve the experience.

Linking activity to your identity. If you submit a form on this site, including the retail readiness score's results request, HubSpot may associate your browsing activity on this site — before and after that submission — with your name and contact information. This can include the Microsoft Clarity session recordings described above, viewable by our team alongside your inquiry.

Email marketing. If you opt in, we collect your email address to send updates about breakpoint's work. You can unsubscribe at any time.

02 — How we use it

To answer you, not to sell you

We use the information above to generate and deliver your retail readiness score, follow up on inbound inquiries, improve this site, and, where you've opted in, send occasional email updates. We do not sell your personal information. We may share it with service providers who help us operate the site and tools (HubSpot, Microsoft Clarity, our email and scheduling providers) under their own confidentiality obligations, and where required by law.

03 — Cookies & tracking

HubSpot and Microsoft Clarity tracking

This site uses HubSpot's tracking cookie to recognize returning visitors and understand how the site is used, and Microsoft Clarity to record on-site session activity for the same purpose. You can block or delete cookies in your browser settings; doing so may limit some site functionality, including score-tool follow-up.

04 — Your choices

Access, correction, deletion

You can ask us to access, correct, or delete your personal information, or unsubscribe from email marketing, by contacting us below. We'll respond within a reasonable time and honor requests permitted by applicable law.

Terms of use

The basics of using this site

01 — Acceptance

By using breakpointstrat.com or its score tool, you agree to these terms. If you don't agree, please don't use the site.

02 — The score tool

The retail readiness score is directional guidance based on the answers you provide. It's not a guarantee of outcomes and isn't a substitute for a working engagement with our team.

03 — Intellectual property

The site, its content, and the breakpoint name and logo are the property of BreakPoint Strategies, LLC. Don't reproduce or reuse them without our written permission.

04 — Third-party links

Booking a call routes to Cal.com, a third-party scheduling service. We aren't responsible for the content or practices of sites we don't operate.

05 — No warranty, limitation of liability

This site is provided "as is," without warranties of any kind. To the fullest extent permitted by law, BreakPoint Strategies, LLC isn't liable for indirect, incidental, or consequential damages arising from your use of the site or tools.

06 — Governing law

These terms are governed by the laws of the State of Wyoming, without regard to conflict-of-law principles.

07 — Changes

We may update this page from time to time. The effective date at the top reflects the most recent revision.